Digital Transformation of the Online Presence for the Saarland University Medical Center

• One of the largest hospitals in Germany. 100-year history.
• 30 clinics and 20 institutes under one roof.
• 50,000 inpatients and over 200,000 outpatients annually.
• One of the largest employers and training institutions in Saarland.
• 100 editors managing 20,000 sites of content.
• UI/UX has never changed since 1998: no responsiveness, not GDPR-compliant, no SEO.
• Tendering process lasting 8 years.

The Saarland University Medical Center (UKS) is a high-performance medical institution with a history spanning over 100 years. With 30 clinics and 20 institutes, it is internationally connected to cutting-edge research. Each year, more than 50,000 inpatients and over 200,000 outpatients receive medical care. UKS is one of the largest employers and training institutions in Saarland. In addition to excellent patient care, it focuses on top-tier research and high-quality teaching.

The existing UKS website had been in operation since 1998. The outdated content management system (Typo3) led to technical issues, and both the structure and design were no longer up to date. With over 100 editors managing content in a decentralized manner, there was a lack of coordination and efficiency. Navigation was complex, the site was not responsive, and SEO optimization was insufficient.

As digital architects and TYPO3 experts, we developed a comprehensive solution for the digital transformation of the UKS website. This was based on agile project management, chemistry meetings, and requirements engineering. Our team focused on creating a modern, responsive TYPO3 website with a clear structure and contemporary design.

The partial relaunch was the centerpiece of this innovative approach:

• Flexibility for editors: The gradual go-live allowed editors and staff to transition smoothly, adapting to the new interface step by step without the pressure of a full relaunch.
• Resource efficiency: The available budget and personnel resources were optimally utilized.
• Minimized user disruption: A gradual transition ensured continuity for users.
• Visible improvements: The new UX-optimized website offers a modern design and an enhanced user experience. Various clinic departments are gradually presented in the new UX.

Through the digital transformation of its online presence, UKS strengthened its digital footprint, improved patient communication, and positioned itself as a modern, high-performance medical institution.

• Ensuring a smooth transition for users and editors.
• Modernizing the online presence with TYPO3 for thousands of pages.
• Compliance with data protection regulations and accessibility standards.
• Creating a unified corporate design for the website.
• Improving usability for various target groups.

With a partial relaunch, the Saarland University Medical Center now has a forward-looking website that meets modern requirements. The site is GDPR-compliant, accessible, and adheres to the corporate design guidelines.

With modern features such as an interactive campus map, doctor finder, and event calendar, the platform significantly enhances usability, enabling different target groups to quickly and intuitively find the information they need.

Through SEO optimization and advanced functionalities, UKS has strengthened its online presence, increased visibility in search engines, and established a competitive digital position.

blindwerk – neue medien GmbH
Gartenstraße 1
76835 Rhodt unter Rietburg

Phone: +49 6323 988529
Fax: +49 6323 9492500
Email: anfrage@blindwerk.de

www.blindwerk.de